I certainly hope we can find a "Moneymaker" moment where some fortunate player buy"s in for the min and 5 hours later is sat at the final table with £1k + and a title.
I"m not a fan of the "profit rule" for phase 1 but I see it may entice more players to the game, it"s now affordable to the smaller bankroll which is welcome given the trend now for re-entry events that favour the better rolled players.
I do suspect the above scenario is unlikely though, players who opt for min buy in will most likely be under-rolled for the game and this will hinder their ability to play optimally, also, ultimately they will have to play a for a sustained period in a deep-stacked game that is somewhat alien to them.
I suspect a large majority of those will not take their final table seat, either because they, wish to lock up a win, their risk averse nature won"t allow, or both!
Ultimately though, if the under-rolled player is your target audience, is this is more like a rake free cash game than a cash tournament?