I find that the way that tickets are sold for the event to be a bit of a lottery, in fact the last two events I was playing poker live when tickets went on sale so was unable to secure them. I have a couple of suggestions for you to consider.
As the events are a sell out, why not look at 2 venues for each game, For example - if you were to play in Blackpool you could use Stanleys and the Grosevenor and play the final at one of them, this way you could open up the competition to a lot more people and fill the cardroom on the 2nd day. I know logistics of this isn"t always straightforward but could be worth considering.
More Sats. I think it would be much better if there were more seats available via sattelites on Stars, not only does this encourage players to use your sponsors but also opens up the field to players that want to play but may find the cost of the seats a little hard on their wallet.
Ticket Allocations: okay this may sound a bit selfish but as someone who has always had the games best interest at heart I set up our own poker club and all our members joined the Apat, I know there a lot of other like-minded clubs and say for in return for banners on our sites poker clubs have an option to purchase one or two tickets for their players prior to the event.
I hope some of this makes sense and once again congratulations on your new Forum
Regards
Paul Robinson
AKA LuckyBuggah